Strategies That Recruitment Company Can Use
Many HR department and recruiters feel that the talent pool is gradually shrinking. It looks like there is a great number of employees who do have the skills and the tools needed to make the transition to a new corporation. But it does not indicate that there is nothing that a recruitment company can do about it. As a matter of fact, there are many ways that can be done to connect and recruit new and fresh talents using content promotion strategy. To learn more about this, better keep on reading.
Number 1. Good promotion strategy works when the content is seen and exposed – in the website of recruitment business, it is very important that the resource page is in the section of the site that is easily seen. Instead, it has to be seen across the site in order to give prospective talents a means to access vital info a lot easier.
Of course, the more info is presented to talented employees, the easier things will be for them to be informed in transferring their skills to a new company that is lucky enough to employ them.
Number 2. Use social media to find new talents – if ever the recruitment company is not taking the full benefit of social media in finding potential employees, then they are literally ignoring a big pool of talent. After all, it is totally free to make an account to any social media websites. As a matter of fact, even when paid advertisements are used in this platform, it is feasible to target exact candidates to which the company is looking for. This is basically easy to do and also, cost effective.
In addition to that, it is smart to add a share button to websites and blogs in order to organically spread the word and get traffic. In addition, using LinkedIn to find other talents is necessary for recruitment company.
Number 3. Newsletters to share information – newsletters are very simple and yet, it works effectively. Furthermore, it works well in terms of capturing the talent’s names and email addresses, which is a chance as well to share valuable info.
To amplify the impact of using newsletters, then it will be necessary for the recruitment company to integrate promotion strategy in every newsletter sent out. Not only the fact that newsletter provides info, engage and entertain readers, it should be able to prompt them to send resumes as well.
Number 4. RSS feed – the best opportunity available to a recruitment company is at times the easiest as well such as using RSS feeds in posting openings. Companies don’t have to post job vacancies manually instead, it is pulled directly from the updated feed that comes from the site.