Tag: online

25
October
0

A Guide to Shopping Online

By avi maxwel / in , , /

If you purchase an independently reviewed product or service through a link on our website, Rolling Stone may receive an affiliate commission.

The fashion market is constantly shifting. Trends come and go in the blink of an eye, and quality standards seem to change constantly. More importantly, shoppers consistently look for representation and inclusivity in their brands, recognizing the power their money holds when spent in the right places.

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With newer brands entering our feeds daily and calling for attention, it’s hard to know where to look anymore for products worth it. Below, we’ve outlined tried-and-true brands that feel on point, whether it’s their high-quality leathers we know won’t disappoint or retailers that sell a range of sizes. If you’re looking to shop for womenswear, these brands will have exactly what you’re looking for.

What Are the Best Online Clothing Stores for Women?

It’s not rash to say when it comes to shopping, you’re allowed to be picky. Put your money behind brands you truly support. The best womenswear retailers believe in transparency and want you to know exactly what you’re paying for.

They offer user reviews that give you in-depth knowledge of other

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11
October
0

How AI-Powered Personalization Is Reshaping Online Shopping And Beyond

By avi maxwel / in , , , , /

Olga Dogadkina is the co-founder and CEO of Emperia.

In the dynamic realm of retail in which change is the only constant, the influence of artificial intelligence (AI) stands as a formidable force poised for remarkable growth. As AI technology continues to advance, its effect on the retail industry is deepening, opening the door for a new era of shopping experiences that’s changing the retail landscape.

But there’s more to this AI-driven revolution than meets the eye. Personalization emerges as a crucial feature for brands savvy enough to take advantage of its potential. Personalization isn’t just a trending topic—it’s a game changer that benefits both brands and their customers.

A 2018 Accenture report brought this into focus, indicating that 91% of consumers express a greater willingness to do business with brands that recall their preferences and leverage them to deliver pertinent offers and suggestions. By embracing hyper-personalization, brands can create shopping experiences tailored to the unique needs of each customer. Imagine receiving product recommendations that feel like they were curated just for you or having your shopping journey guided by algorithms finely attuned to your tastes and shopping habits.

Yet, the benefits of personalization go far beyond

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Photo: Collected

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Strategies and trends for online retail success

Photo: Collected

In this fast-paced digital world, with everything moving to online platforms, it only makes sense that shopping does too. After all, why spend the whole day going out when you can just shop from the comfort of your home? Today, e-commerce has become an integral part of the global retail landscape, with billions of dollars in transactions occurring online each year. To survive in this landscape, retailers must understand the evolving trends and form effective strategies to capitalize on the ever-changing market. In this article, we will explore some strategies that are crucial to having a successful online retail business.

Mobile commerce

One of the more popular trends as of late in e-commerce is the introduction of mobile commerce or m-commerce. With the increasing rate of smartphone usage, more and more people prefer to shop on the go. Therefore, to capture this market, an e-commerce platform must have mobile friendly websites and optimize their platforms for smooth and seamless mobile transactions.

For all the

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26
July
0

Selim Mouzannar Delves Into The Past For A New Online E-Shop

By avi maxwel / in , , , , /

The uber-talented Beirut-based jewelry designer Selim Mouzannar, who is inspired by period styles from the Ottoman Empire, Victorian times and the mid-twentieth century, has launched a thoughtful and meaningful curation of rare antique/vintage jewelry online. The antique and vintage collection dates back to all the periods he is passionate about and includes signed pieces by Boivin and Bulgari, early gilded pocket watches, and all categories of jewelry.

The e-commerce launch feels like a natural progression for Mouzannar, who has also been building his own personal antique/vintage collection even before he launched his eponymous collection in 1997.

Mouzannar grew up visiting his grandfather’s jewelry shop in the Souk, where he began to understand and develop an affinity for jewelry, particularly the styles of his culture, from an early age. This led him to buy and appraise vintage jewelry in Beirut and build a substantial collection of both antique/vintage pieces as well as his contemporary line of jewels that recall the meaningful motifs of his heritage, the use of enamel as an integral part of his designs and the influence of Moorish architecture in miniature versions of floral motifs for earrings and pendants. He is also well-traveled and educated

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24
July
0

Online Shopping Can Be a Blow to Body Image

By avi maxwel / in , , , , /

Source: Liza Summer/Pexels

When researchers began studying the link between women’s body image and images of women in the media, the focus was on fashion magazines, movies, and television programs. More recently, scientists have studied the impact of social media imagery on women’s body image. But a new study out of Australia takes on the impact of a relatively ignored source of exposure to highly edited media images of women: online shopping websites. In this study, researchers found evidence that online shopping for a particular category of clothing—activewear—may have an especially negative impact on women’s body image and self-esteem.

At this point, it’s widely acknowledged that media images of women tend to feature a body and beauty ideal that is unattainable for most women. Advertisers in particular tend to start with a group of models who are much taller, thinner, and younger than most women. They then Photoshop and otherwise edit the images of these women until they look very little like a woman you could actually see in everyday life. Looking at these types of images tends to worsen mood and body image, as women compare themselves to an ideal against which they will almost always fall short. Unfortunately,

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